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HOPE celebrating 60 years
DENIS HOPE, one of Rochdale’s oldest
independent family businesses is celebrating its
60th birthday.
It all began in 1959 when Denis, who was
working at Edward Taylor’s in Heywood,
decided it was time to start up on his own.
With a vision and a passion for the clothing
industry, Denis aimed to provide ranges sourced
from throughout Britain and Europe, coupled
with unbeatable customer service.
He opened the doors to a small Drake Street
shop in September 1959, and such was the
success, that the shop was extended into the
property next door.
Years later other stores were opened in
Oldham and Bury, and a ladies department
created within the flagship Drake Street store.
There has always been a family feel to the store;
the business has seen three generations of the
Hope family working in it, and has also served
three generations of customers. Many
customers fondly recall shopping at Denis
Hope with their parents.
When Denis retired the business was handed
over to his son Michael and new labels were
added to the already strong brand mix, the
REAL ROCHDALE - AUTUMN 2019
biggest addition being Hugo Boss. Hope is now
one of the biggest stockists of Hugo Boss
outside Manchester City centre.
The business continues to go from strength to
strength, and though there are no longer
Oldham and Bury stores, there is now a stunning
mens and ladies store in Clitheroe.
The Rochdale ladies department was moved
four years ago to its current location in Norden,
where it continues to flourish.
In October 2018, the flagship store in Rochdale
was relocated to Norden due to the decline of
Drake Street.
Incorporated in the move to Norden was a
rebranding to HOPE Menswear, in keeping with
the other HOPE stores.
Grandson Oliver, now in charge of the Norden
store, has recreated a welcome atmosphere and
pressure-free shopping environment.
Now occupying 794-798 Edenfield Road is the
menswear store, formal hire department and the
existing HOPE Womenswear.
Despite the changes and rebranding ,the stores
still hold true to the original values and ethos
that Denis insisted on.
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